Amarillo Children’s Home

Restoring the
identities of children

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Overview

If we had to point to one project as the embodiment of the GLIDE ethos this could easily be it. Amarillo Children’s Home restores the identities of children by giving shelter, care, and compassion when they desperately need it. This cause was brought to our attention by GLIDE team member Brooke Miceli, who has donated her time to their efforts, and once she let us know they needed a new website, our whole team was thrilled to pitch in.

Post launch results

40
%
Pages per session
58
%
Avg. session duration
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Centered around stories

From the start, we knew the site would be centered around the stories of people directly involved in the mission. This means the children, families, volunteers, and leadership who have highly emotional and personal connections to the community ACH fosters. We use background video on the homepage to set a tone, then immediately ground that in series of first-person stories.

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My favorite part of this project has been seeing their heart for what we do at ACH and translating that into a beautiful, high-performing website.

Darrin Murphy
M.A.B.C. President
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We’re so thrilled that we could be a part of the great work they are doing.

Hear about their experience in their own words:

“GLIDE recently completed a new website for Amarillo Children’s Home, a 94 year old foster care group home. We were thrilled with the process as well as the finished product! Travis and Brooke were easy to work with and helped us think through strategies and new ways of communicating what we do. They created multiple new aspects of our website that added value to our organization, such as an interactive historical timeline, video footage of our campus on our homepage, and simple, high impact graphics. They immediately understood the purpose of our website is to educate the community in order to increase donations, and they helped us find new and effective ways to accomplish this purpose. My favorite part of this project has been seeing their heart for what we do at ACH and translating that into a beautiful, high-performing website. I never imagined web designers would care so deeply about the work we do of raising foster children. I’m so grateful to say we not only gained an excellent new website, we also added a new partners in our mission of restoring the identity of children so they can realize their great value and be a blessing to others.” Darrin Murphy, M.A.B.C. President of Amarillo Children’s Home